One great idea for catalog businesses going online

We're in the thick of working on our monthly digital analysis reports here at Napykn. At this point, we're bringing together ideas developed from last month's reports, looking at the most recent month's data and refining our techniques based on our readings from numerous online sources.

Recently, we've been working with a few catalog-based companies who are increasingly shifting their focus into online sales. One proven segmenting technique that we've been recommending to these clients is to register alternate domain names and direct their catalog-based traffic to these domains.